Step 11: Implementation
In Step 11, the time has come to implement all
the hard work and creativity that has gone into developing your
communication campaign. At this point, program materials must be
available in sufficient quantities. Plans must be in place, and
gatekeepers representing different channels must be briefed.
Don't forget that there
is more information about this step in our workbook and workshop
slide show. Click
here to access these.
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