Health Communication Resources

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THCU's health communication resources are organized by our 12-step process and by types of health communication. You can narrow the list of resources by selecting the step of interest. Click the "Submit and Close" button when you are done. To get the selection box to appear again, click ‘narrow by steps’ above the list of resources.

 
Topics
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 Health Communication/Communication
The field/process of Health communication in general
THCU's 12 steps
Step 1. Project management
Step 2. A health promotion strategy as a building block
Step 3. Audience analysis/segmentation
Step 4. Resource inventory
Step 5. Objectives
Step 6. Channels/vehicles
Step 7. Campaign sequence
Step 8. Message development
Step 9. Identity/branding
Step 10. Material production
Step 11. Campaign implementation
Step 12. Campaign evaluation
Online and interactive health communication (including social media)
Social marketing and persuasion
Media Advocacy
Risk Communication
Entertainment Education
Communication for Social Change
Patient provider communication
Effectiveness of health communication
Ethics in health communication
Interpersonal communication/buzz
Personal presentations
Tailoring
Making a case
Media relations