Step 4.5.1

Goals and objectives

How-To Tips

  • Limit objectives to one sentence, if possible, and no more than two.
  • List objectives in order of importance.
  • Use numbers, bullets or indentations to highlight your objectives in the text.
  • Do not confuse your outcome objectives (what you will change in the audience of interest) with your methods or process objectives (how you are going to do it).
  • Be realistic! If approved, your proposal becomes your legal agreement.